Google may be the reigning champion in terms of global market share in question, but when it comes to the rate of successful search engine, Yahoo and Bing lead the road.
success rate of search engine refers to the frequency with which search results to users who click on a link to visit a website. By January, Bing and Yahoo have success rates of search engine 82 and 81 percent respectively.
Google finished third with a 66 percent rate of success.
Search engine success rate is crucial, as it leads to the relevance of search results. If a search engine that is known to produce more relevant results that could help increase your power and global market share. According to Hitwise, "The share of unsuccessful searches highlights the opportunity for both search engines and SEOs to evaluate the results pages of search engine to ensure that researchers are finding relevant information.
In addition to statistics on individual search engines, Hitwise also performed the analysis of search queries. We found that most searches include queries of two words. The accounting for 23.59 percent of all searches. shorter consultations decreased by one percent in January, but queries from five to eight words increased five percent. Experian Hitwise report revealed statistics on paid clicks. According to the Amazon tops the list in January to record more than 11% percent of all paid clicks.