Thursday, April 29, 2010

Google introduces some new features in its AD-WORD.


Google has introduces some new features in its AD-WORD campaign policies and new Ad-words reports in Google Analytic.

Google is going to launch the changes in short time in their upcoming public launch.
Now there are bad news and good news for all of us and as well as Google Ad-sense Users. 
The bad news is that Google is no longer able to show the entire ad creative in reports, and hence Google is going to remove the Ads report but keeping the access to the original Ad Versions report in Google Analytic.
And good News is that Google has launched some New form of reports
  • Google Day Parts Report - Google has planned to give an hourly breakdown of visits from Ad-words and will try graphing visits with conversions for some great insights. 
  • Google Placements Report - Google will give tips to better understand the traffic generated by your ads on the Google Content Network, and find the best sites to place your ads. 
  • Google Destination URLs Report - Google will provide insights into your best landing pages by finding the landing pages that engage visitors and lead them to conversion
The Google team also said that mostly this change will be the last major change before launching it on full phase with giving the same security in the new Ad-words reports along with its all time best confidentiality.

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